some examples

We have been a Prima customer for a number of years. Recently we purchased another stationer that was using another system, Blue Sky’s Horizon. I took this rare opportunity to compare our back office software to other options available and we decided that Prima offered Astute the best all round back office and online solution available. Once the decision was made the data was quickly extracted from Horizon and seamlessly imported into Prima with little to no disruption. The new staff members have easily picked up Prima, and agree the move has been for the better.
The individuals we deal with at Prima have been a major factor also in our happiness, they provide answers at a dealer level rather than ‘technical speak’ and their knowledge of IT and the office products industry has been very reassuring and useful.

I began to investigate the market when our existing system couldn’t cope with our growing business. I chose Prima for a number of reasons over the competition, some of which were;
1. Integration into our existing accounting system – Sage Line 50. We were reticent to change a key component to our business and use another accounting system
2. Online ordering – Prima’s online store is the best I have seen. The fact that it is live with the back office and a change in either application is immediately reflected in the other and is customisable by company and user is a huge time saver
3. People – Having met a number of the Prima staff I felt reassured that my business was in safe hands and that I have entered a strong working partnership moving forward
We went live in August 2010 and have been very pleased with the system. Prima has enabled my business to offer our clients reporting at a click of a button that previously would have been a manual process.
The support we have received has been first class. Thank You.

We are really, really glad we made the change. It was a tough decision, but we are already seeing the benefits. "We have also been really pleased and impressed by the efforts made by the Prima team, both during and after installation.

Having used our incumbent DOS based system for many years there was a need to modernise our IT systems. We knew a move to a windows based system was right once we had reviewed the software market, Prima was the clear winner.
We were aware of the potential pain to change systems having experienced this before. However Prima and I worked closely, instilling confidence in my staff, any questions or fears were allied immediately.
One of the major benefits of Prima is we have been able to analyse our client to a greater level than with our previous system. Embracing the customer relationship management (CRM) aspects of Prima has been vital in improving our high customer satisfaction by understanding our client requirements better.
Prima’s support team have always been professional and go above and beyond to help, Thank you.

Changing our back office system has been a major contribution to our success. It was a tough decision to switch, however we have not looked back since. Our business processes have been improved dramatically and as a direct result we have increased our service levels to our clients, which has enabled us to be more and more competitive.

Prima has been our system of choice since 2008 and during that time we have seen many progressive developments in the software and it is a very impressive package.
We use all of Prima’s products from back office to web and the result is an easy to live with system offering automatic terms updates and only one lot of price file maintenance to manage. We have found that Prima welcome dealer feedback and have used it to positively develop the system, the result has been an adaptable friendly to operate system designed around and to serve the demands of dealers.
The things I love about Prima starts with Stephen’s obvious passion and vision for his product, this belief is carried throughout the whole company with every member of staff sharing his enthusiasm. We have enjoyed a superb working relationship with Prima and we feel that as dealers we have played a part in shaping this software and we welcome each development as it arrives to keep us at the forefront of our industry.



After a comprehensive search of software systems available. I made the decision to implement Prima’s back office and web solutions. The process to change was, and continues to be first class, from sales through to implementation to the on-going support.
Prima has been a key component in our growth and continues to be developed with the customer in mind, Prima understand the commercial requirements needed from our industry. I would have no hesitation in recommending the system.


Since installing Prima we have doubled in size. Prima has played a key role in our development - providing a strong platform/structure for us to build on. I would recommend the system to anyone in the Office Products industry.

We have been a Prima customer for many years and were one of the first office dealers to use this system.
We were upgraded to the new version of the Prima software in July 2009, and have also received new service packs when released, they understand that a back office system within this industry is a essential tool in the running of your business and gave us a designated highly competent contact to ensure a smooth transition.
Prima has installed and supported this major new software release (which offers many new and useful features) well, and Prima can be relied upon to respond to problems and queries promptly and efficiently.
The software is continually being enhanced to incorporate useful new features, and always listen to feedback to the extent of added these features at later release date.